Turboprop was a startup with big dreams of disrupting the commercial real estate industry, but first they needed a brand identity and website. SketchDeck created a sleek brand to convey Turboprop’s spirit of modern innovation and a clean, intuitive website to win over their target audience of commercial real estate brokers.
Turboprop, a new AI solution for commercial real estate brokers, needed to build a brand and website from the ground up in preparation for their launch. Their brand identity and website needed to quickly win the trust of brokers working in a modern, numbers-driven, fast-paced field.
SketchDeck created a modern yet approachable brand that honored Turboprop’s commitment to transforming old, inefficient work models with smart, digital automation.
From the minimal-yet-playful logo and color palette to the artfully modern typefaces, we created a brand that honored their industry’s aesthetic standards while conveying Turboprop’s future-forward approach to innovation. With Turboprop’s brand identity in place, we created a sleek, navigable website designed to immediately establish trust with potential clients.
In just 4 weeks, SketchDeck was able to capture the essence of Turboprop’s mission and ambition to deliver an elevated brand and website designed to capture the commercial real estate industry’s attention.