10 stock photo sites you need to know about
Did you know that tweets with images get 150 percent more retweets than those without–and that colored visuals increase people’s desire to read by 80 percent? We’ve all heard that humans are visual creatures, and it’s true. Considering the human brain takes just 150 milliseconds to process an image, as a business you want to […]
Design tips for marketers: webinars
Online presentations have been around for quite a while. Even before the dark days of COVID-19, more and more businesses were moving phone calls and conferences online for cost-savings. It’s safe to say that in a digital age, the webinar–or web seminar–is here to stay. Much like any presentation, webinars have best practices you should […]
SketchDeck for ON24 webinars
Imagine if Batman and Superman finally put aside their differences and teamed up… simply put, it just wouldn’t be fair to other superheroes. While SketchDeck and ON24 aren’t joining forces to fight crime (at least not yet), we have gotten together to form a best-in-the-business 1-2 punch when it comes to webinars. After all, a […]
How to create a mood board
Did you ever get all the way to the end of a paper, only to realize that you hadn’t addressed the prompt? Back in the old school days, there wasn’t a worse feeling. The same goes for building a brand in today’s corporate world. In the beginning of a project, you may have a feel […]
Why everyday design is so tough for B2B businesses
This is an excerpt from our free eBook “A blueprint for B2B design”. Click here to download the full eBook. This should go without saying, but sometimes in the B2B world, it feels helpful to remind leaders: design is a critically important part of your company’s branding and image, and in turn, its success. […]
3 things all B2B business leaders should know about their company’s design needs
This is an excerpt from our free eBook “A blueprint for B2B design”. Click here to download the full eBook. You’re a B2B business leader. We can probably guess what you spend most of your days doing: networking, making important financial decisions, trying to nurture potential customers who may become buyers, etc. However, unless you […]
Design tips for marketers: web ads
Alas, the Mad Men style ad agency days are likely behind us. And really, while the clothes were cool, all the smoking and drinking in the office probably wasn’t a great idea. Gone with the suits are the days of the sleek and monolithic monolog ad campaigns. As marketers, we’re learning how to adapt and […]
2020 design trends to inspire you
Part of the magic of design is that it’s always evolving. Every year there are new trends, fashions and ideas in design that help keep things fresh and interesting for our audiences. Whilst we’d never advise our clients to make and substantial changes to their brands based on fashions, we often see opportunities in projects […]
How to combine fonts – rules, tips and tricks
While good typefaces have prodigious families of carefully related styles, some of the best typography builds unexpected relationships between unrelated fonts. Here are some ways to create typographic connections, to help keep your design engaging and inventive. 01. Choose complementary fonts Many fonts have distinct moods or personalities—serious, casual, playful, elegant. You want to make […]
How top companies deliver great visual brands at massive scale
10 years ago in 2010, social media pretty much meant MySpace and Reddit. Now today in 2020, social media means Facebook, Instagram, Twitter, Pinterest, WeChat, TikTok, Tumblr, WhatsApp, Pinterest, Snapchat, and many more. The sheer number of digital channels isn’t the only thing that’s gained traction faster than a Billie Eilish track on TikTok. Digital […]
