The art of getting things done
Don’t you wish that there were a few more hours in a day, so that you were able to get more things done? Us too. Unfortunately, none of us can control time–none of us except for Hermione Granger. What we can control, however, is how we manage the time we have. If you want to […]
How to pitch investors on Zoom
As Steve Barsh, Managing Partner of Dreamit Ventures, once said: You only have a few minutes to catch an investor’s attention. Businesses everywhere have been impacted by the 2020 global pandemic, and in the time of COVID-19, the concept of funding is daunting for many founders. With social distancing and quarantines in effect around the […]
How to have brand impact at virtual events
Every contact we have with a customer influences whether or not they’ll come back. Kevin Stirtz, an author and web marketing expert In the past, conferences, trade shows, and summits were where brands physically shone, as booths and talks helped encapsulate brands–but the importance and effectiveness of digital branding is constantly evolving. The year 2020 […]
ON24 and SketchDeck present: Free tools for your webinar
The year 2020 has been a challenging start to a new decade. In just 100 days, we lost Kobe Bryant, an NBA legend; Dow Jones recorded the worst quarter in 124 years; and the world was turned upside down by a global pandemic. But while there is no denying the economic and social impact of […]
Data sheets, fact sheets, sell sheets: The many uses for a one-pager
Picture this: you offer an excellent service or product, one so spectacular that you could dedicate an entire book to it. You could, but that doesn’t mean you should. On a good day, a person’s average attention span is five to twenty minutes. That’s right–even those who love you, such as friends and family, would […]
SketchDeck now offers a content service
As marketers, founders and sales people, we’re constantly trying to create more content. Whether it’s refining a pitch, making infographics or social media posts, content is how we tell the world about our companies and grow our revenues. We’re marketers ourselves, and have been internally piloting a service for our own content-creation needs. We use […]
How COVID-19 has changed marketing
In only a few months, COVID-19 changed our lives in ways we wouldn’t have previously thought possible. A dramatic societal shift has occurred, altering how we interact with the internet, marketing and advertising. In this article, we’ll take a close look at the data and how the market is responding. Internet traffic and searching has […]
Design tips for marketers: emails
With all the attention paid to your TikVideos and your InstaFaces, good old-fashioned email is still a must-have for marketers. In fact, email testing and campaign monitoring company Litmus reports that email provides a whopping $42 ROI for every $1 spent. The long and the short of it is, email isn’t going away anytime soon. […]
Design tips for marketers: web ads
Alas, the Mad Men style ad agency days are likely behind us. And really, while the clothes were cool, all the smoking and drinking in the office probably wasn’t a great idea. Gone with the suits are the days of the sleek and monolithic monolog ad campaigns. As marketers, we’re learning how to adapt and […]
Smartphone statistics to drive your marketing In 2020
More people than ever own a smartphone. And for anyone tasked with building a presence for a business online, that means understanding how and why people use the internet on their phones. To help you do just that, we’ve put together an infographic that’s stuffed full of all the statistics you need to know to […]
